Background
Access360 is the leader in Resource Provisioning Management (RPM), a solution that helps companies automate the process of giving, rescinding, and maintaining access to applications and resources. Founded in 1999 and based in Irvine, CA, Access360's solution empowers companies to react instantaneously to the ever-changing business environment of today. Access360 has grown to become a global leader in providing such solutions for business-to-business access management and provisioning. Access360's client list includes Sony Electronics, E*TRADE and BP Amoco.
Insight
Recognizing that a strong Web presence and an efficient extranet were prerequisite for a company that intended to make waves in a highly competitive high tech space, Access360 approached Zinc Solutions close to the time it opened for business.
Actions
Create a Web presence. Zinc helped Access360 establish and launch its first Web-based operations and continued to strengthen it over the course of several years. Through a series of on-going discussions and strategic objectives, Zinc refined and redesigned broad-based Internet solutions that reflect the global nature of Access360's business.
Globalize the company. After Zinc had built and updated the content and architecture of the Access360 Web site, it collaborated with other service providers to successfully develop and launch additional sites that clearly reflected the global reach of Access360's operations and capabilities.
Add sales support. Zinc provided Access360 with important sales and marketing tools to drive its e-business efforts and support its traditional sales practices.
Create an extranet. Zinc developed a sales and marketing extranet for Acccess360 which provided, among other items, competitive analysis and knowledge management capabilities.
Results
Overall, Access360 has effectively enhanced its business and Internet communications as a result of its interactions with Zinc. It has been empowered to leverage strategic branding and information technology to coordinate a strong global Internet presence. Access360.com offers customers and prospects extensive product information and transactional capabilities, which greatly enhanced overall customer service. Through the launch of its extranet, Access360's sales and marketing staff use a single resource for all shared information needs, which increases efficiency and improves internal communication, information sharing and workflow.
Services
- Strategic Branding
- Site Architecture
- Interface Development
- Brand Integration
- Corporate Messaging
- Usability Analysis
- Technical Infrastructure
- Hosting / Maintenance